Insights
Webinar: Can AI help get financial promotions right first time?
Can’t make it? Register anyway and we will send you the recording
A financial promotion...
On demand: Introduction to SeeDynamic AI webinar
In this on-demand webinar recording Ross Jenner, CEO of bethebrand, walks through the new AI...
The problem with using AI to review financial promotions
Alex is a senior marketing manager at a Building Society. Before sending a retail promotion...
Regulated Marketing Compliance Software Buyer's Guide
Marketing teams across UK financial services firms are being asked to produce more campaigns, more...
The Mills Review
The FCA published the Mills Review this July. It is a Board-commissioned examination of how...
bethebrand VS. DXP platforms
bethebrand is the financial promotions workflow, approval and asset management platform built for regulated financial...
bethebrand VS. generic DAM systems
Many teams first come across bethebrand and think of it as a DAM. The comparison...
What exec teams need to know about governance of Financial Promotions in an AI-enabled environment
Marketing systems are changing faster than the frameworks designed to govern them.
AI is now...
What is AI Governance
Let’s start with a short definition.
AI governance refers to the policies, controls and accountability...
What the FCA's latest findings mean for firms using AI in their marketing workflows
The FCA published its Consumer understanding: good practice and areas for improvement report in March 2026....
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